By Hopefully, various training programs provided by related stakeholders can support sales as well as increase the capacity of business actors who have entered the e-commerce platforms.
Jakarta (ANTARA) – Twenty-two million micro, small, and medium enterprises (MSMEs) have registered with digital commerce platforms as of March 2023, the Coordinating Ministry for Maritime Affairs and Investment has reported.
“We target a total of 30 million MSMEs to enter e-commerce by 2024,” acting assistant deputy for creative economy development at the coordinating ministry, Liz Zeny Merry, said at a press conference here on Wednesday.
However, she noted that currently, the interest of MSMEs in joining e-commerce has started to decline, in line with the improvement in the COVID-19 situation in Indonesia.
Earlier, during the peak of the COVID-19 outbreak, 500 thousand new small businesses were registering on digital trade platforms each month, she noted.
Still, she described the situation as a good sign that the national economy has recovered to the levels recorded before the outbreak.
Although the interest of MSMEs in entering online trade platforms has fallen, she emphasized that the target of digitalizing 30 million MSMEs must still be achieved.
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Hence, the government will continue to support the efforts made by all parties to encourage more MSMEs to enter the digital economy ecosystem.
In addition, the government will strive to help economic players develop and advance their businesses through digitalization.
“Hopefully, various training programs provided by related stakeholders can support sales as well as increase the capacity of business actors who have entered the e-commerce platforms,” Merry added.
According to the Coordinating Ministry for Economic Affairs, in 2022, MSMEs were the backbone of Indonesia’s national economy, contributing 60 percent to the national gross domestic product and absorbing 97 percent of the domestic workforce.
One of the programs implemented by the government to support MSMEs has been the Proud of Indonesia-Made Products National Movement (Gernas BBI), which was launched by President Joko Widodo on May 14, 2020.
In addition to promoting products and providing assistance to MSMEs, the program aims to strengthen collaboration between the education and industry sectors.
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